01 October 2026 | SQUARE, University St.Gallen
Field service organizations are under growing pressure to improve response times, increase technician productivity, reduce downtime, and deliver a better customer experience. At the same time, AI is creating new opportunities across service operations, from case prioritization and dispatching to remote support, knowledge access, installed base insights, and service performance steering. Yet for many companies, the central challenge remains the same: How can promising AI applications be translated into operational value in field service?

At this industry event, leaders and experts from industry and academia will discuss how AI can be successfully implemented in field service organizations. In keeping with HSG’s guiding principle, “From Insight to Impact,” the focus will be on real use cases, operational challenges, and the organizational conditions required to turn ambition into effective execution.
Research Associate
Research Associate



