To achieve and maintain global excellence in manufacturing and supply chain management through pioneering research, transformative education and close industry collaborations.
Research:
To conduct cutting-edge research that pushes the boundaries of knowledge in production and supply chain management, with a particular focus on environmental and economic sustainability, digital transformation and technological innovation.
Education:
To provide an outstanding and forward-thinking education that equips students with the skills and critical thinking to take on leadership roles in the global economy, strengthening the industry's role as an employer.
Practice:
Maintain a close relationship with industry to ensure the relevance and applicability of research and teaching and secure funding of a competitive size. Collaborations result in solutions for the complex challenges in today's global real goods economy.